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Cookie Policy

 

We use cookies to personalise content and enhance your use of our sites. What does this mean to you? Not much, we can’t track your data unless you share it with us and we or your IT department won’t know where you go to in the World Wide Web once you have left our site. If you do download or register for an event, as our privacy policy states, we will not share your details with any third parties.

What are cookies:

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

How we use cookies:

We may use cookies to find out more about how you use our website – like the searches you make and your preferences. We use this information to:

Our website uses the following cookies:

Google Analytics

Additional information:

Google Analytics privacy policy and you can choose to opt of Google Analytics.

Pardot

Purpose

Pardot sets first-party cookies for tracking purposes and sets third-party cookies for redundancy. Using first-party and third-party cookies together are standard in the marketing automation industry. Pardot cookies do not store personally identifying information, they store only a unique identifier.

Sometimes Pardot has to use third-party cookies: this exception is based on how different web browsers handle cookies. Pardot will use third-party cookies in the following instances:

Additional Information can be found here: https://help.salesforce.com/articleView?id=pardot_basics_cookies.htm&type=5

Salesforce

Salesforce.com uses the Salesforce.com platform. You can view Salesforce.com’s privacy statements here which contain details of any cookies and analytics that are used within its platform and services: http://www.salesforce.com/company/privacy/full_privacy.jsp.

No service user data is maintained on the Salesforce web or application servers. Instead, after the user authenticates, the application generates a “cookie” for that user for only that session, with the following information: a version number that identifies the format of the cookie, a number that acts as the session ID and a routing hint.”

Bing

We use Bing and Bings Ads to promote our company online and use the cookies provided by Bing to record completion of a transaction on our website. You can find out more about Bing cookies by visiting this site: https://advertise.bingads.microsoft.com/en-gb/resources/policies/microsoft-bing-ads-privacy-policy

Canddi

We use CANDDi to collect information about visitor behaviour on our website. CANDDi stores information about what pages you visit, how long you are on the site and what you click on. More information can be found here: https://www.canddi.com/privacy/cookies/

Lead Forensics

We use Lead Forensics for identifying the companies that visit our website. Lead Forensics uses IP address data that is available in the public domain. We cannot see which individual has visited the website as no personally identifiable information is captured. For more information please see: https://www.leadforensics.com/privacy-and-cookies/

Hotjar

Hotjar is an analytics and feedback tool that we use to understand how our website is used and improve usability. Hotjar sets cookies to help us track behaviour across pages and to control visitor polls. The cookies carry no personally identifiable information. Please see more here: https://www.hotjar.com/legal/policies/cookie-information

Alexa Metrics

We use Alexa Metrics to help measure how users interact with our websites to improve our performance. Please see more information here: https://www.alexa.com/help/privacy

The type of cookie that may be used on Fluid Ads site can be put into one of four categories:

Strictly Necessary Cookies

Some cookies are strictly necessary in order to enable you to move around the website and use its features. Without these cookies, we will not be able to determine the number of unique users of the site or provide certain features, such as automatic registration for downloads.  

Performance Cookies

These cookies collect information about how you use our sites, for example, which pages you go to most often and if you get any error messages from certain pages. These cookies collect only anonymous information that is used to improve how our sites work.

These cookies are not used to target you with online advertising. Without these cookies, we cannot learn how our sites are performing and make relevant improvements that could better your browsing experience.

Functionality & Profile Cookies

These cookies allow our sites to store information that you provide such as your site language preferences and to store technical information useful for your interactions with our sites. For instance, they remember elements of your user profile. They also ensure that your experience using the sites and Fluid Ads marketing efforts are relevant to you. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymous and they cannot track your browsing activity on other websites.

Without these cookies, a website cannot remember choices you have previously made or personalise your browsing experience.

Advertising Cookies

These cookies may be used to deliver advertisements or promotions that are more relevant to you and your interests. They may also be used to limit the times you see an advertisement as well as help to measure the effectiveness of the advertising campaign. Although these cookies may track your visits to other websites, they do not usually know who you are.

Without these cookies, online advertisements you encounter will be less relevant to you and your interests.

Setting your cookie preference

You have the ability to accept or decline cookies. Most internet browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies or to notify you when a cookie is being placed on your computer.

If you do not know what cookies are, or how to control or delete them, then we recommend you read on or visit www.aboutcookies.org or www.youronlinechoices.com. Deleting cookies may impair the functionality of this site and your enjoyment of it.

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