Retargeting in the physical world
Target people who have visited your location
Market to people have visited your competitor's locations
Pool users on the basis of their real world actions
Define fences on a map and advertise to anyone who enters those fences.
We are able to track and follow people around the internet, even after they have left the fenced areas. Think of it as re-targeting, but using physical movements, instead of just digital.
The benefits are massive, you no longer have to focus marketing spend on people who are too far away from your business. People who would never travel to your business, or would even have any interest in visiting your business. You can now easily find customers on the basis of their physical, real-world movements.
Pool by interest
Where people visit is a huge indicator of the type of people they are. Draw fences around known areas.
A person visiting a conference centre on the day of a digital marketing conference – A digital marketer.
A person visiting a car dealership on the weekend – A person looking to buy a car.
A person attending a stadium on the evening of a Maroon 5 concert – A Maroon 5 Fan / Person with no musical taste.
Easily define areas
You can upload a CSV of addresses into our platform, and set the radius to pool around those. These addresses could be your retail locations, your competitor’s locations, or even current customer addresses, whatever you want to target.
However, if you are feeling artistic, our platform allows you to draw multiple, multi-polygon shapes, on a map – right down to 1 meter accuracy! Allowing you to accurately target, car dealerships, restaurants, offices, stadiums, bus stops! Whatever you want!
40% of smartphone users share their location to be notified of nearby offers and deals
“Campaigns that took a week now just take an hour.”
Zach Nossell, Digital Media Integration Lead, Woolworths