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Black Friday and Cyber Monday are well and truly ingrained in the consumer consciousness. Where once consumers felt it was purely an opportunity for businesses to make more money at their expense, now they’re fully bought in.
Are your digital display ads always up-to-date? See how you can save and maximise your budget for current stock with In-Feed Ads.
Working as a digital partner to agencies we’ve put together 5 considerations to help Media agencies choose the right Ad-Tech partner.
Regardless of your experience of marketing your business to a local audience, your strategy simply won’t be complete, and your advertising won’t perform, if you’re ignoring any of these five tactics for local marketing success.
It’s up to marketers to deliver and hit those ambitious growth targets. Here are five tactics to grow retail sales and the profitability of your business.
We work with media agencies providing a winning solution for their clients. See what makes us the perfect digital partner and why agencies choose Fluid Ads.
How are your current digital display campaigns performing? Is your click-through rate above the industry standard or well below? How many sales are you generating and what’s your current ROI?
For your business to thrive, it’s crucial to retain your current customers and secure new users. Whilst you probably already deploy tactics such as display advertising, retargeting, email marketing, SEO and PPC to get your business and products out there in the eyes of existing and new users, you may also be looking for tactical solutions to out-perform your competitors.
How much is your business spending monthly and annually for your current creative agency? Chances are it will be a significant amount. Are you happy to continue this way with your budget or are you looking for opportunities to reduce your external spend on agencies?
We know there is a growing trend towards brands taking marketing in-house so we look at how Media Agencies can become digital partners for clients.
Fluid Ads takes a look at the different ways you can provide additional services to save your clients from feeling the need to move all marketing in-house.
Apple launched ITP 2.1 in March 2019, the update affected both first and third-party cookie data, Fluid Ads explores how this affects digital advertising.
Fluid Ads takes a deeper look into all things data privacy for the ad industry on both sides of the Atlantic and how it may effect your digital strategy.
As an agency, what’s your approach to upselling to your existing clients? Do you provide solutions that they need based on strategic insight about their business or simply cross-sell on the existing services and products you offer? It’s surprising how many agencies fall into the latter, selling services because it’s what they do.
