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Q3 promises to be an extremely busy time for retailers so we look at some of the key ways to get your campaigns set up fast for the Q3 2019 Retail calendar.
In the first six months of this year, we’ve seen the automotive industry face a number of challenges. 2018 was a difficult year for the global automotive industry, with sales falling for the first time since 2009.
What are the biggest marketing challenges facing business today? For the majority of businesses, 65% in fact, generating traffic and leads is their number one marketing challenge.
What’s the best way to engage with a local audience? Firstly, you need to let them know that your accessible and within very close proximity of them and/or their community. Secondly, it’s vital to show how relevant you are to their needs, and lastly it’s key to get in front of them when they’re on the move and happy to come in and see you.
What are the biggest challenges you’re facing? Central to the success and growth of your business is a need to ensure both your website and your sales team are working together and working as hard as possible. We take a look at how geolocation technology can help you
More than 50% of people who are currently employed are considering a new job so it’s essential you keep your job vacancy ads up-to-date. They may be actively looking or simply reviewing their options
This is your essential go-to-guide for advertising technology terminology. Soon you’ll be separating your A/B, from your CTR on certain DSPs, right through to you’re ROI.
The appetite to experience live music and live events is there from consumers but, so is the choice. With the festival season in both the US and UK expanding year on year and with more and more festivals popping up; the competition is fierce. Therefore, there is an increased need to ensure your digital advertising strategy increases your conversions and impacts those all-important ticket sales.
Car buyers spend 59% of their time researching online. Before a decision is made on which car to choose and which dealership best caters to their needs.
What are the objectives behind your digital advertising strategy? Are you trying to build brand awareness? Do you want to retarget website visitors and boost your conversions? Do you want to drive as much performance as possible from your available budget and outperform your competitors?
The weather plays such an important part in our lives. While it might be the first topic of small talk, the influence it has goes far beyond small talk and polite conversation.
We explore the most effective strategies to quickly grow your mid-funnel and take a look at how Retargeting can supercharge customer consideration.
Top Tips
Things can change quickly. A sporting event can turn with one decisive moment. An underdog can come from nowhere to steal the show, or politics can take an unlikely turn.
Your audience is the crucial factor to each and every aspect of your digital advertising campaigns. Everything should be built around them.
