Understanding a users or customers intent can be crucial information to capture and understand in order to formulate a strategy to guide them to conversion.
Understanding customer intent is crucial, once you know you are targeting the right people and you know what they need you can provide them with a marketing touchpoint that resonates and calls for them to take action.
Create a strategy around your customers intent that guides them from visitor to customer and staying a loyal customer:
Once you tailor your strategies to customers intent your users will find more relevance and see a more helpful tailored experience from your business.
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