dmexco 2016 is an industry-leading tradeshow and a “hotspot of the digiconomy”. The event will take place from Wednesday 14 September to Thursday 15 September at the Koelnmesse GmbH in Cologne. This year will see over 50,000 visitors, 950 exhibitors, 570 international speakers and over 250 hours of programmes, not to mention the countless networking and learning opportunities, find out more about the facts and stats here.
The biggest names in the digital economy will be there to discuss trends and ideas including speakers from MediaCom Worldwide, AOL, Vox Media, IAB, Reckitt Benckiser, Bloomberg Media, GroupM Germany, Nestlé, Google, Amazon, Facebook, Starcom, Mondeléz International and many many more.
Fluid Ads are going to be in the heart of the Start-up Village which will host the 75 hottest newcomers from the fields of technology, media and marketing. Our team will be demonstrating our disruptive solution to the dilemmas of digital advertising.
We’ve taken the fuss out of ad building so that you can create, optimise and deliver your ads easily and most importantly, within minutes. Our unique ad platform reduces production time, enables creativity and delivers to programmatic channels and publisher sites effortlessly.
For those who are ready for the next level of advertising, we’ll be demoing Dynamic Ads, our revolutionary solution for ad targeting which allows you to optimise and customise your ads to create the right ad for an audience of one. With Dynamic Ads, it’s easy to change creative based on your differentiate segments as we can connect to your data points and then take your targeting to the next level by including external data points, so that the best ad is delivered at the right moment to your viewer.
Our platform works with you no matter where you are in your ad journey. To book in a time to meet at dmexco or see a demo, please get in touch with us.
Fluid Ads takes a deeper look into all things data privacy for the ad industry on both sides of the Atlantic and how it may effect your digital strategy.
As an agency, what’s your approach to upselling to your existing clients? Do you provide solutions that they need based on strategic insight about their business or simply cross-sell on the existing services and products you offer? It’s surprising how many agencies fall into the latter, selling services because it’s what they do.